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Happy Global Service

Happy Global Service is the service brand of Happy Global Inc., a Texas corporation, helping companies enter and operate in the U.S. market. Services are contracted through Happy Global Inc.

About us

Happy Global Service is the service brand of Happy Global Inc., a Texas corporation, helping companies enter and operate in the U.S. market. Services are contracted through Happy Global Inc.

Member brandsGlimbooPulseOn
Positioning

U.S.-based, focused on market entry and local operations.

Mission

To make entering the U.S. market, operating locally and growing there simpler and more reliable.

Vision

To be the partner companies reach out to — and trust for the long run — when they enter the U.S. and need local support.

Our own brands

Our own brands were our first client

To bring our own brands into the U.S. market, the Happy Global network built a team, a warehouse, a content studio and an R&D lab in Dallas and went through the full process of channel entry. That experience is the foundation of the services we offer today.

Open Platform Conference audienceOpen Platform Conference · Defining Vision, Achieving Shared ValueOpen Platform Conference · Operational ExcellenceOpen Platform Conference · Global B2B Distribution and ServiceOpen Platform Conference · Team and Culture

Open Platform Conference, Dallas.

Built the Dallas team and warehouse

Established our operating base in the U.S.

Took our own brands into U.S. channels

Pricing, compliance and entry into mainstream retail.

Built the content studio

Trade shows, corporate film and bilingual content.

Opened our capabilities to clients

Beginning with recruiting and executive search, then line by line.

Our U.S. locations

Headquarters and R&D in Dallas, brand showcase in Los Angeles

Dallas is our headquarters: our team works, produces content and receives clients here, and our PulseOn brand is based here. The R&D lab for PulseOn and Glimboo is located at our headquarters, and a larger R&D center is under construction. Los Angeles is the first stop in the U.S. for many Chinese brands; our base there focuses on brand showcasing and partner relations. Warehousing centers on the Dallas warehouse operated by Happy Global Logistics, with coordinated locations in Los Angeles, Chicago and Phoenix fulfilling close to the customer. Visitors are welcome.

Dallas HQOffice, content studio (run by Happy Global Studio) and R&D lab; R&D center under construction
Los Angeles baseBrand showcasing and partner relations
WarehousingDallas warehouse (operated by Happy Global Logistics); coordinated locations in Los Angeles, Chicago and Phoenix
Our headquarters in DallasHappy Global sign in the officeHeadquarters lobbyBrand display wallBrand mascot
Corporate film

Why we chose Dallas

A colleague from our U.S. marketing team on the economy, talent and logistics of Dallas, and why we made it our headquarters.

Why DallasWhy we chose DallasA colleague from our U.S. marketing team on the economy, talent and logistics of Dallas, and why we made it our headquarters.
U.S. team

Delivered in the U.S. by a local team

Finance, warehouse, marketing, product, HR and operations teams across the Happy Global network work mainly from our Dallas headquarters; our Los Angeles base handles brand showcasing and partner relations. For work in the U.S., a local colleague is your point of contact.

Dallas team spring outingInternal workshop at the Dallas office: organic media and SEOThe Dallas office
A corner of the Dallas office, with Jojo, our mascotBrand display wallJojo, our mascot

The Dallas team: internal workshops, office life, team outings and community volunteering.

China team

Two teams, one process

Our U.S. team handles matters on the ground; our China team works in step with our Dallas headquarters. Requirements, quotations, contracts and progress can all be discussed in Chinese.

1

One language. A bilingual team that can work with you directly in Chinese, without translators.

2

Two shifts. Our U.S. team covers channels, warehousing and on-site matters; the China team prepares documents, reconciles and plans the next step.

3

One team. Across two locations.

China team outingChina office receptionChina team group photoChina officeChina team outing

Our China team: the same flag, the same way of working.

Community

Part of the Dallas community

Sponsor of the Texas Chinese American Chamber of Commerce, long-standing volunteer at the North Texas Food Bank, and organizer of community donations. Operating in the U.S. begins with being a responsible local business.

Volunteer day at the North Texas Food BankA North Texas Food Bank drive run from our officeAt a Texas Chinese American Chamber of Commerce event